Job Description
Job Description:
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CLM Strategy & Execution
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Design and implement brand/category-level CLM plans leveraging Sampling, GWP (Gift with Purchase), and Try & Buy initiatives to boost acquisition, retention, and loyalty.
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Develop and scale end-to-end Sampling SOPs ensuring streamlined distribution, tracking, and conversion for both Luxe and non-Luxe brands.
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Partner with brand teams to build customer journeys across touchpoints, ensuring a personalized and consistent experience.
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Identify and activate growth levers using customer segmentation, cohort analysis, and lifecycle triggers.
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Reporting & Analysis
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Measure and optimise sampling performance to improve conversion rates, repeat purchases, and CLTV (Customer Lifetime Value).
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Drive actionable insights using sampling conversion data, cohorting, and retargeting intelli...
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