Job Description
Role Overview
We are seeking a highly motivated and strategic Marketing role to join our team. This role is pivotal in driving market intelligence, brand development, portfolio management, and new product commercialization for our specialty fats and oils business. The successful candidate will bridge technical expertise with customer insights to craft compelling value propositions, enable sales growth, and support the company’s innovation pipeline across multiple application fields (e.g. bakery, confectionery, dairy alternatives).
Key Responsibilities
1. Market Research & Analysis
- Conduct in-depth market mapping, trend tracking, competitor benchmarking, and customer interviews.
- Monitor industry developments, technologies, and competitor pricing strategies.
- Provide actionable insights to guide decision-making, product positionin...
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