Comms Planning Director - Audience-Centric Strategies

Drive communication strategies as the Comms Planning Director at Critical Mass. Collaborate across functions to develop customer-centric campaigns that inspire and engage.

This role focuses on translating marketing objectives into actionable strategies that resonate with audiences. As a leader, you will cultivate relationships, present compelling plans, and leverage media capabilities to maximize campaign effectiveness. Your approach will integrate insights while inspiring creativity and innovation across all touchpoints.

Key Responsibilities: • Lead development of comprehensive comms plans aligned with marketing • Ingest audience insights to create engaging connection strategies • Ensure framework coherence across paid, owned, and earned media • Drive strategic direction and best practices internally • Present compelling ideas to stakeholders and clients

Requirements: • Bachelor’s in Communications, Advertising, or similar • At least 8 years in media or stra...