Job Description
Data Engineer III
Gurugram, HR, India(Hybrid)
**Job Description**
**Data Engineer – Marketing Optimization Capabilities & Analytics (MOCA)**
**About the Team**
Marketing Optimization Capabilities & Analytics (MOCA) is an enterprise Marketing Mix Modeling (MMM) platform that enables American Express to measure and optimize the impact of marketing investments. MOCA separates short-term advertising-driven contributions from long-term business trends, external factors, and seasonal influences to provide actionable insights for marketing decision-making.
The platform models marketing drivers (inputs) and acquisition outcomes at the product, response channel, and DMA level on a weekly basis, helping leadership understand the effectiveness and ROI of enterprise marketing spend.
**Role Summary**
We are seeking a highly motivated Senior Data Engineer to join the MOCA team. This role will be responsible for designing, buildi...
Gurugram, HR, India(Hybrid)
**Job Description**
**Data Engineer – Marketing Optimization Capabilities & Analytics (MOCA)**
**About the Team**
Marketing Optimization Capabilities & Analytics (MOCA) is an enterprise Marketing Mix Modeling (MMM) platform that enables American Express to measure and optimize the impact of marketing investments. MOCA separates short-term advertising-driven contributions from long-term business trends, external factors, and seasonal influences to provide actionable insights for marketing decision-making.
The platform models marketing drivers (inputs) and acquisition outcomes at the product, response channel, and DMA level on a weekly basis, helping leadership understand the effectiveness and ROI of enterprise marketing spend.
**Role Summary**
We are seeking a highly motivated Senior Data Engineer to join the MOCA team. This role will be responsible for designing, buildi...
Apply for This Position
Ready to take the next step? Click the button below to submit your application.
Submit Application