Job Description
Job Description
Paid Advertising, Lead Generation Strategy, Performance Optimisation, Community Management
Job Responsibilities
- Paid Social Media & Advertising
- Execute Meta lead gen campaigns for UTrade & ULoan
- Manage (possible) Google Ads and LinkedIn campaigns
- Own monthly paid media budget allocation
- Test and explore new paid channels
- Lead Quality & Sales Enablement
- Work with sales on lead quality refinement
- Video Content Production
- Shoot and produce 1-2 weekly video reels featuring research analysts (UTrade)
- Edit market research reports into short‑form video content (UTrade)
- Co‑produce and shoot 2 monthly TikTok reels/Stories content (UTrade, ULoan)
- Create video templates and style guidelines
- Coordinate filming schedules with the Research Team
- Campaign Strategy and Optimisation...
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