Full-time Posted June 27, 2026
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Job Description

Transform customer experiences at Kensington Tours as the Director of Digital CX and Optimization in Toronto, ON. Lead strategic initiatives to refine digital touchpoints through data-driven insights.
Your role encompasses overseeing all aspects of CX optimization and experimentation across diverse digital channels. A strong background in statistical analysis and UX design will enable you to enhance traveler interactions and drive higher conversion rates. Collaborating with various departments, you will operationalize winning strategies that reflect customer needs.
Key Responsibilities:
• Manage the CX optimization roadmap for digital acquisition
• Execute rigorous A/B and multivariate testing
• Turn insights into strategic hypotheses for improvement
• Design user-centered prototypes in Figma
• Analyze data from various analytics platforms
Requirements:
• 8–10+ years in digital CRO and analytics
• 5+ years leading growth strategies in evolving settings
...

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