Job Description
Role Responsibilities
- Full operational ownership of Fastrak’s ecommerce platform and company website
- Day-to-day management of the online team and delivery of outputs
- Continuous improvement of website performance, usability, UX and conversion rates
- Building, maintaining and optimising ecommerce content, promotions and product listings
- Managing digital marketing activity across SEO, paid social media, email and online campaigns
- Ensuring the ecommerce platform is used effectively to support and market retail stores, including:
- Store promotions
- Campaign communication
- Key retail messaging and information
- Working closely with retail and operations teams to ensure alignment between online and in-store activity
- Monitoring performance using analytics and reporting on traffic, conversion and sales
- Managing external suppliers, agencies and technical ...
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