Ecommerce executive ( Kolkata)

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e-commerce job description outlines the roles and responsibilities for managing a brand's online sales and digital presence. Professionals in this role focus on driving revenue, optimizing website user experience (UX), managing digital marketing campaigns (SEO, PPC), and overseeing seamless order fulfillment.Key ResponsibilitiesPlatform Management: Maintain and optimize the brand’s digital storefront, ensuring smooth navigation, updated product catalogs, and accurate pricing.Sales & Strategy: Develop and execute online marketing strategies to increase website traffic, conversion rates, and overall sales.Data & Analytics: Monitor key performance indicators (KPIs) like bounce rates and cart abandonment; adjust campaigns based on consumer behavior data.Marketing Campaigns: Coordinate targeted digital advertising, email marketing, and social media promotions to attract n...