Job Description
Description
At Citizens, we are transforming how we engage customers by delivering relevant, responsible, and personalized experiences at scale. The Head of Decisioning Analytics & Optimization is an analytics leader responsible for the performance, measurement, and governance of Citizens’ enterprise decisioning ecosystem, powered by Pega Customer Decision Hub (CDH).
This role leads a centralized Decisioning Analytics team accountable for measuring business value, optimizing Adaptive Decisioning (ADM), ensuring transparency and compliance, and continuously improving Next-Best-Action (NBA) outcomes across channels and lines of business. The role partners closely with Marketing, Product, Enterprise Data & Analytics, Technology, Risk, and Compliance teams to ensure decisioning capabilities deliver measurable impact for both customers and the bank.
Key Responsibilities
+ Own the framework for measuring customer and financial value generated by NBAs, partnering...
At Citizens, we are transforming how we engage customers by delivering relevant, responsible, and personalized experiences at scale. The Head of Decisioning Analytics & Optimization is an analytics leader responsible for the performance, measurement, and governance of Citizens’ enterprise decisioning ecosystem, powered by Pega Customer Decision Hub (CDH).
This role leads a centralized Decisioning Analytics team accountable for measuring business value, optimizing Adaptive Decisioning (ADM), ensuring transparency and compliance, and continuously improving Next-Best-Action (NBA) outcomes across channels and lines of business. The role partners closely with Marketing, Product, Enterprise Data & Analytics, Technology, Risk, and Compliance teams to ensure decisioning capabilities deliver measurable impact for both customers and the bank.
Key Responsibilities
+ Own the framework for measuring customer and financial value generated by NBAs, partnering...
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