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Head of Marketing & CVC

📍 Global Blue • Düsseldorf, North Rhine-Westphalia, Germany • Posted June 20, 2026

Full time Posted June 20, 2026
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Job Description

Responsibilities 

  • Drive revenue growth through the direct sales and promotion of the GB Marketing portfolio (Digital, Print, Consulting, Brand Visibility), with shared accountability for turnover targets and performance tracking
  • Partner closely with Sales by coaching teams, leading joint customer engagements, and directly managing key marketing clients and priority accounts using a consulting‑led value creation approach
  • Develop and execute standard and ad‑hoc digital campaigns, and manage media and print distribution channels in collaboration with central Media teams
  • Build, manage, and expand strategic partnerships (e.g. shopping malls, associations, tourism and hospitality ecosystems) to unlock new commercial opportunities
  • Manage marketing tools, including the marketing products booking platform, and oversee marketing products, advertising, and promotion budgets with clear governance and reporting
  • Conduct competitive benchmarkin...

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