Full time Posted June 08, 2026
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Job Description

Purpose & Overall Relevance for The Organisation

The Manager, Buying plays a critical role in driving commercial success by leading end-to-end product planning, assortment strategy, and inventory management across Retail and Franchise channels. Working closely with cross-functional teams locally and across APAC, the Manager, Buying translates strategic priorities into actionable plans, while continuously optimizing in-season performance through data-driven insights and agile decision-making.

Key Responsibilities


Pre-Season Planning

  • Validate opportunities and challenges to inform product planning strategies and maximize profitability.

  • Implement key strategic priorities across Retail and Franchise channels, aligned with SEA DTC Product Planning frameworks.

  • Build seasonal DTC assortments by channel to ensure targeted yet cohesive product ranges.

  • Lead business segment and product division planning f...
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