Job Description
Work Location Assignment: Mexico City, must be able to work from assigned Pfizer office 2-3 days per week, or as needed by the businessAbout the RoleWe are seeking a Manager of Marketing Analytics to lead advanced measurement, modeling, and optimization initiatives across our marketing ecosystem.
This role is ideal for a technically strong analytics leader with deep expertise in media mix modeling (MMM), Python programming, and scalable analytics workflows.
You will play a critical role in shaping marketing strategy, optimizing investments, and driving growth by leveraging advanced statistical modeling, experimentation, and data engineering best practices.Key ResponsibilitiesRun Media Mix Models (MMM): Design, implement, and maintain MMM frameworks to measure marketing effectiveness and guide investment decisions across channels.Scale Analytics Workflows: Architect and streamline analytics workflows, pipelines, and automation processes to ensure scalability and efficiency ac...
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