Job Description
Key highlights:
- Provide customer insights for the Neo retail banking division
- Develop, implement & track AI / ML models to enhance revenue or reduce cost
- Design, deliver & track marketing campaigns for various products & segments within Neo retail bank
Responsibilities
- Development, implementation & tracking of advanced analytics use cases in collaboration with products & segments in Neo Retail Banking division
- Designing, implementing, tracking & driving usage of customer segmentation schemas for various businesses within Neo Retail Banking division
- Providing insights, root-cause / what-if analysis for Neo retail banking division
- Designing of management & operational reports for Neo retail banking division
- Designing, delivering & tracking of marketing campaigns for various products & segments within Neo retail bank to maximize Return on Marketing Investment (ROMI)
- Co...
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