Marketing Admin Analyst

This role supports regional marketing execution through a combination of marketing and operational expertise. The role also provides day-to-day marketing administrative support, ensures effective asset management by maintaining organized repositories, governance standards, and documentation to improve consistency and overall marketing efficiency.

Accountabilities

Marketing Administration & Campaign Operations:

• Develop campaign assets including emails, landing pages, forms, and templates.
• Design and implement customer journeys within the marketing automation platform aligned with campaign objectives.
• Ensure all campaign elements meet stakeholder requirements while proactively identifying opportunities for improvement and optimization.
• Monitor, track, and measure campaign performance using relevant metrics and tools.
• Conduct post-campaign analysis and report insights to Marketing Managers to support continuous ...