Marketing Advertising Specialist

Company Description

Pipeline Securities is developing Dr.Tracker, an outpatient data and recommendation engine that helps people living with chronic conditions manage their complete health profile. The product addresses the limitations of existing tools by focusing on real-life challenges that outpatients experience.

The company's mission is to empower patients with actionable information, reduce everyday stress, and make managing the complete health profile easier over time.

Role Description

This is a remote Marketing & Advertising Specialist role. The individual will plan, execute, and optimize marketing and advertising campaigns to increase awareness and adoption of Dr.Tracker.

Responsibilities

• Develop campaign concepts, write and refine ad copy, coordinate visual assets, and manage performance across digital channels such as social media (Instagram, TikTok, X, LinkedIn, and Medium), search, and email.
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