Marketing Analyst

Our client is looking for a Marketing Analyst to join the Channel Marketing team covering Central Europe, the Middle East & Africa, and the UK. This role is essential to driving measurement, insights, and optimization across regional marketing programs. By leveraging data, you will help enhance marketing effectiveness, support business growth, and improve customer experiences.

Your responsibilities and impact as a Marketing Analyst

• Lead the execution of the global marketing analytics strategy at a regional level.
• Track and evaluate key performance indicators (KPIs) such as web traffic, lead generation, social media engagement, channel contribution, and conversion rates to assess campaign impact.
• Maintain and optimize dashboards, platforms, and reporting systems (e.g., Power BI, Google Analytics, Google Tag Manager).
• Build and manage data processes integrating multiple data sources.
• Ensure data accuracy when working w...