Marketing Coordinator, Field Events & ABM

Overview

The Marketing Coordinator supports Middle East enterprise healthcare growth by executing field programs and account-based marketing (ABM) activities that generate qualified meetings toMarketing Manager this role partners closely with Sales to deliver well-run engagements (events executive roundtables webinars) and disciplined follow-up.

Specialization

Field marketing execution ABM support:Delivery ofprograms and account-based activities for Tier 1/2 accounts with strong coordination across Sales subject-matter experts (SMEs) and vendors.

Responsibilities

• ExecuteField programs (executive roundtables hosted forums webinars conferences): project plans timelines speaker coordination vendor management attendee experience and on-the-day delivery.

• Support ABM execution for named Tier 1/2 accounts (as defined by the Marketing Manager and Sales): coordinate contact list preparation invite waves tailored eve...