Job Description
To lead the development and execution of retail marketing plans that drive in-store performance, enhance product visibility, and grow sales across retail, pharmacy, and consumer channels. The role focuses on personal care, beauty, wellness, FMCG, food, and lifestyle products, working closely with commercial, sales, category, and brand teams to deliver impactful activations, support product launches, improve shelf presence, and create a strong customer experience at the point of sale.
Accountabilities
- Develop and execute retail marketing strategies that drive footfall, in-store conversion, customer engagement, and sales growth across retail and pharmacy locations.
- Plan and implement in-store activations, promotional campaigns, sampling activities, bundle offers, and brand initiatives to increase product visibility and improve shelf performance.
- Lead product launch activities for personal care, beauty, wellness, FMCG, food, and consumer g...
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