Marketing Manager

Hanna Instruments, a global leader and manufacturer of scientific instrumentation, is seeking a full-time US Marketing Manager to join our team in Smithfield, Rhode Island. The US Marketing Manager is responsible for developing, executing, and overseeing comprehensive marketing strategies to drive brand awareness, customer engagement, and revenue growth. This role involves planning, coordinating, and managing various marketing initiatives related to eCommerce and sales enablement to effectively reach target audiences, generate leads, and support business objectives.

Job Responsibilities for the US Marketing Manager:

• Led the US Marketing team to execute effective marketing strategies to drive sales revenue and to position Hanna as an innovator and knowledge leader in the industry.
• Develop and execute sales enablement initiatives to maximize lead generation and customer retention.
• Drive website sales and enhance custome...