Job Description
The Marketing Officer is responsible for supervising the strategic execution of marketing initiatives across integrated platforms, focusing on brand communication, customer engagement, product promotion, e-commerce, and cross-functional campaign management to drive retention, revenue, and consistent brand execution.
Key Responsibilities
- Brand Communication & Business Strategy
- Implement and maintain brand strategies that reinforce identity and positioning across INQ Plus and other brands.
- Supervise development of communication plans supporting editorial, advertising, and subscription goals.
- Ensure consistent brand tone, messaging, and representation across channels.
- Collaborate with leadership to align marketing with business objectives and revenue strategies.
- Review analysis of customer trends and market insights to refine direction.
- Customer Retention, Growth & Experience
- Design and man...
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