THE ROLE
As the Senior Manager / Manager, Product Branding, you will lead the team to:
Identify and drive opportunities to own and defend our product in the marketplaceIdentify product trademark opportunities and support cross-functional teams to ensure timely acquisitionEnsure our product is identifiable and to drive product education and brand recognitionIdentify and execute opportunities to develop and manage product names that maximize brand recognition and protect our productIdentify opportunities to make our product recognizable when worn through external branding such as logosIdentify and execute opportunities to communicate our brand identities through product packaging systems that maximize shopability, functionality, and educationTHE QUALIFICATIONS
The Senior Manager / Manager, Product Branding, has:
Proven skills, certifications, education and/or experience in Product Brand...