M&M's Performance Marketing Manager H/F/X

Job Description:

Segment : Mars Wrigley

Contract : Permanent/CDI

Location : Paris & Haguenau (near to Strasbourg)

The M&M’S Performance Marketing Manager is responsible for driving traffic and sales for M&M’S DTC & DTB online businesses ( in several markets in Europe. He/she defines future growth opportunities (occasions, media, partnerships, and uses a data-driven approach to maximize strategic decision-making for the performance of the channel.

This role will manage the multi-million euros paid media budget, being in charge of online performance-based marketing channels (. search, social, display/retargeting, affiliate, , for our European digital business. The performance Marketing Manager will oversee the day-to-day partnerships with our media and advertising/marketing agencies, and will collaborate cross-functionally with internal teams such as Brand, Creative, CRM, Finance, and Merchandising in exe...