Job Description
Role summary
Payoneer is seeking an Outbound Lead to build and lead the companys outbound motion across global markets. This role will be responsible for designing and executing strategies that generate pre-qualified enterprise leads engaging target accounts and creating a repeatable outbound model to fuel the sales pipeline.
The ideal candidate has experience in account-based marketing (ABM) outbound campaigns and B2B demand generation with strong skills in collaboration across Sales Marketing and Product teams.
What youll do
Strategy & Planning
- Design and implement the global outbound motion ensuring it complements inbound and performance channels.
- Define Ideal Customer Profile (ICP) and segment target lists by region (excluding China).
- Develop frameworks for scoring accounts (intent size industry designation readiness to buy).
- Establish quarterly outbound playbooks including touchpoints content a...
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