Performance & Insight Manager

Join our dynamic Marketing team as an experienced Performance and Insight Manager, where you'll play a pivotal dual role. You'll spearhead customer growth through data-driven offline marketing initiatives while delivering the insights, measurements, and reporting that enhance our overall marketing effectiveness. This exciting new position blends analytical prowess with direct channel management across offline acquisition, allowing for thorough planning, accurate targeting, and ongoing performance enhancement.

Offline Acquisition Strategy and Delivery

• Design and oversee a robust offline acquisition strategy that spans across various channels such as direct mail, print, inserts, door drops, partnerships, radio, and OOH
• Craft annual and quarterly channel plans that align with customer growth objectives and budget targets.
• Take the lead in briefing, creative development, production, and execution of campaigns, ensuring all assets adhere to ...