Job Description
Accredian is a fast growing edtech company that was started in 2018 by ISB graduates. The company has so far served 18,000+ professionals working across 3000+ companies. Accredian arms working professionals with next generation skills like Data Science, Digital Transformation, Business Management, Product management in partnership with top tier institutions like IITs, IIMs, XLRI and provides them a transformative learning experience to help them move up in their careers.
Key Roles and Responsibilities:
- Own and optimize performance campaigns across Google, Meta, and LinkedIn
- Manage and scale high-budget campaigns (1–3 Cr+/month) with strong focus on CAC & ROAS.
- Execute and refine full-funnel strategies (acquisition → conversion).
- Drive experimentation, A/B testing, and performance optimization.
- Collaborate with copy, design, and video teams to improve campaign effectiveness.
- Optimize landing pages, funnels, ...
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