Job Description
Job Description:
- Drive brand positioning and communication strategies for customers and consumers.
- Identify innovative ways to educate and engage the field force for new product launches.
- Plan and execute tactical promotional activities periodically to enhance market share.
- Analyze secondary sales performance based on the implementation of marketing strategies.
- Monitor competitor promotional activities and track their secondary sales performance using IMS data.
- Prepare the annual marketing input plan in coordination with internal stakeholders and ensure effective execution.
Eligibility Criteria:
- Candidates with 5+ years of relevant experience in a PMT role within the pharmaceutical industry will be considered.
- Educational Qualification: B.Pharm / M.Pharm, B.Sc / M.Sc, or Pharma Marketing.
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