Job Description
This role leads the end-to-end strategy and performance of an assigned product category within a highly competitive FMCG environment. It is accountable for driving sustainable growth through data-driven planning, portfolio optimization, pricing strategy, and innovation pipeline management.
The position plays a central role in aligning cross-functional teams—Marketing, Sales, Supply Chain, and Finance—to deliver category targets, while ensuring disciplined execution of new product launches and commercial initiatives.
Key Responsibilities:
1. Category Strategy & Performance Ownership
- Define and drive the overall category strategy aligned with business growth objectives
- Lead Annual Business Planning (ABP) and Long-Range Planning (LRP) cycles
- Own and manage category P&L, ensuring delivery of revenue, volume, and profitability targets
- Conduct regular performance reviews, identifying key risks and growth opportunit...
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