Job Description
Description
Advance the future of Connected TV (CTV) advertising measurement by developing innovative strategies that help advertisers unlock unprecedented insights and value. In this pivotal role, you'll bridge technology, partnerships, and strategic vision to evolve how brands understand and optimize their CTV advertising investments across Amazon's premium video properties and third-party publisher partnerships.
As Principal, CTV Measurement Strategy & Business Development, you will lead the development and execution of measurement strategies that enable advertisers to better quantify and maximize the value of premium CTV investments. You'll drive thought leadership across industry bodies, evaluate emerging measurement technologies and partnerships, and build business development frameworks that extend beyond any single initiative to deliver long-term organizational value. Expect to move seamlessly between executive strategy sessions, technical deep dives, and cross-func...
Advance the future of Connected TV (CTV) advertising measurement by developing innovative strategies that help advertisers unlock unprecedented insights and value. In this pivotal role, you'll bridge technology, partnerships, and strategic vision to evolve how brands understand and optimize their CTV advertising investments across Amazon's premium video properties and third-party publisher partnerships.
As Principal, CTV Measurement Strategy & Business Development, you will lead the development and execution of measurement strategies that enable advertisers to better quantify and maximize the value of premium CTV investments. You'll drive thought leadership across industry bodies, evaluate emerging measurement technologies and partnerships, and build business development frameworks that extend beyond any single initiative to deliver long-term organizational value. Expect to move seamlessly between executive strategy sessions, technical deep dives, and cross-func...
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