Full-time Posted June 29, 2026
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Job Description

Job Overview:

We are hiring a BTL Executive for a leading multinational FMCG company to plan and execute field marketing activities, monitor on-ground performance, and ensure achievement of KPIs. The role requires strong coordination with sales teams and vendors, along with effective reporting and field analysis.

Job Description:

  • BTL activities planning and execution.
  • Achieve KPIs and set targets for BTL activities.
  • Field Audits and Back-checking of activation programs.
  • Hiring of quality resources for BTL projects.
  • Vendor evaluation based on their work and their on-ground capabilities.
  • Invoice Audit after completion of projects.
  • Daily and weekly monitoring and tracking of project performance.
  • Zone and town-wise analysis of projects.
  • Liaison with the sales team for the area JC planning.
  • Competition activity reporting.

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