Senior Associate- Planning

Role Summary

As a Senior Planner, you will manage the business needs of assigned client accounts and drive business development for both existing and potential clients of the agency.

Duties and Responsibilities

• Puts you at the forefront of Integrated advertising (ATL + Digital) and measurement.
• Opportunity to hone integrated planning skills and knowledge across the spectrum of channels/platforms.
• Opportunity to learn how integrated campaigns are planned, implemented, and measured.
• Primary point of contact for account assignments.
• Acquires, understands/processes and cascades briefs received from clients.
• Works with strategists and specialists to ensure that the agency delivers output that meets or exceeds client expectations.
• Presents, defends or justifies, alongside strategists and specialists, the agency’s output.
• Drives and captures agreements during meetings.
• Ensures that smoo...