Job Description
Shape the future of marketing at Lantic Inc. in Toronto as our Senior Channel Marketing Manager. Lead initiatives in the Sugar segment and collaborate closely with your team.
Reporting directly to the VP, Sales and Marketing, you will manage a dynamic team focused on driving brand engagement and performance. You'll be responsible for articulating value propositions, enhancing communications across platforms, and delivering effective business reviews in a collaborative sales environment.
Key Responsibilities:
• Craft impactful value propositions for diverse audiences
• Manage communications content across digital channels
• Guide sales collaboration in annual business planning
• Launch digital services that enhance customer experience
• Oversee reporting and insights on pricing and revenue
Requirements:
• Bachelor’s degree with MBA preferred
• 8+ years in B2B marketing, focused on Food/FMCG
• Excellent communication and leadership skills
• Strong anal...
Reporting directly to the VP, Sales and Marketing, you will manage a dynamic team focused on driving brand engagement and performance. You'll be responsible for articulating value propositions, enhancing communications across platforms, and delivering effective business reviews in a collaborative sales environment.
Key Responsibilities:
• Craft impactful value propositions for diverse audiences
• Manage communications content across digital channels
• Guide sales collaboration in annual business planning
• Launch digital services that enhance customer experience
• Oversee reporting and insights on pricing and revenue
Requirements:
• Bachelor’s degree with MBA preferred
• 8+ years in B2B marketing, focused on Food/FMCG
• Excellent communication and leadership skills
• Strong anal...
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