Senior Data Analyst (Marketing)

Job Description

As a Senior Marketing Data Analyst , you will leverage your expertise to directly impact the marketing strategy and growth of our 16 markets by delivering actionable insights and advanced analytics solutions. In this role, you’ll work as an embedded thought partner with senior marketing stakeholders to influence strategy and marketing tactics, mentor junior analysts, and leverage AI to build the future of marketing analytics. This is a high-visibility position that plays a pivotal role in data-driven decision-making.

• Strategic Marketing Analysis: Design and execute robust analytical methodologies ranging from A/B tests/geo testing/holdouts to MMM modeling in order to measure incremental ROI and make actionable recommendations regarding marketing spend optimization and tactical execution of marketing initiatives
• Stakeholder Engagement & Influence: Collaborate closely with senior marketing partners to understa...