Job Description
About the Role
Join Loblaw Companies Limited to shape the future of Canadian retail.
Why This Role is Important
We are seeking a highly strategic and analytics‑driven Manager, Social Analytics to lead measurement, insights, and data strategy across social. This role is critical in transforming social from a reporting function into a decision‑making engine that drives business impact.
What You’ll Do
- Lead the measurement, analysis, and reporting of social performance across organic channels, aligned to business objectives.
- Define, evolve, and standardize KPIs that move beyond platform metrics to reflect engagement quality, sentiment, and business impact.
- Build dashboards, scorecards, and reporting systems that enable real‑time decision‑making and optimization.
- Translate complex data into clear, actionable insights that influence content, creative, media, and investment strategies.
- Identify t...
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